🎯 The Next Step After Your Book Goes Live
⚡ Introductory Pricing — Limited Time
eLearnGeek · Amazon Ads Coaching

Ads on Amazon™

Your book is live. Now let's make sure people can actually find it.

Three sessions. Real setup. Real data. No guessing.

See the Options What We Cover

The natural next step after

Already completed the Book Starter Session?
This is where we go next.

← Learn about the Book Starter Session first
The Problem

You published your book.
Nobody knows it exists.

Amazon has over 6 million books. Without ads, yours is invisible — not because it isn't good, but because discoverability on Amazon is pay-to-play. The good news: you don't need a big budget. You need a foundation.

What most new authors do

  • Publish and wait — hoping Amazon's algorithm finds them
  • Guess at keywords and bidding — burning budget on nothing
  • Try to learn Amazon Ads from YouTube at 2am
  • Give up after two weeks of zero sales
  • Assume the book just isn't good enough

What this program does instead

We set up your Amazon Ads account correctly from the start — the right campaign type, the right keywords, the right bid strategy for a new book with no sales history. Then we check the data together at two weeks and one month, adjusting what's working and cutting what isn't. You leave knowing how to run this yourself.

The Options

Choose your level of support.

All three tiers start with Session 1 — the foundation setup. Tiers 2 and 3 add check-ins at the exact moments your data becomes meaningful: two weeks in, and one month in.

Tier 1
The Foundation
One session — get it set up right
$99
 
  • 1-on-1 session (60 min)
  • Amazon Ads account setup together
  • First campaign built live in the session
  • Keyword research — your book, your reader
  • Bid strategy for a new title
  • You leave with ads running
Book Session 1
Tier 2
Foundation + First Look
Session 1 + 2-week check-in
$179
Save $19 vs. booking separately
  • Everything in Tier 1
  • 2-week check-in session (45 min)
  • Review your first real data together
  • Adjust bids based on what's working
  • Pause or refine underperforming keywords
  • Answer every question that came up week 1
Book Tier 2
Tier 3
The Full Foundation
All 3 sessions — setup, tune, optimize
$249
Save $48 vs. booking separately
  • Everything in Tier 2
  • 30-day optimization session (45 min)
  • Full-cycle data review — one complete month
  • Scale what's working, cut what isn't
  • Set you up to run this independently
  • You leave with a system, not a dependency
Book Tier 3
What We Cover

Each session has a purpose.

We're not winging it. Every session is structured around where you are in the data cycle — because the right time to look at Amazon Ads data isn't day one. It's two weeks in. And one month in.

Session 1
Setup & Launch
Day 1 — 60 minutes
  • Account setup and campaign type selection
  • Keyword research for your specific book
  • Understanding match types — broad, phrase, exact
  • Setting a starter budget that won't drain your wallet
  • Building your first campaign live together
  • What to watch (and what to ignore) in week one
Session 2
First Look
~14 days after Session 1 — 45 minutes
  • Reading your first real impressions and click data
  • Identifying which keywords are getting impressions
  • Adjusting bids up or down based on actual performance
  • Adding negative keywords to stop wasted spend
  • Deciding what to keep, pause, or expand
  • Q&A — everything that came up in week one
Session 3
Optimize & Hand Off
~30 days after Session 1 — 45 minutes
  • Full 30-day performance review
  • ACoS (Advertising Cost of Sale) — what it means for your book
  • Scaling winning keywords and campaigns
  • Building your ongoing optimization routine
  • When to increase budget, when to hold steady
  • You leave running this yourself — that's the goal
The Honest Part

What this is — and what it isn't.

I'm not an Amazon Ads expert. I'm an author and instructional designer who has run ads on my own books and learned what works for a new title with a small budget. That's exactly what you need right now.

✗ What I won't promise

  • Guaranteed sales or specific revenue numbers
  • That your book will become a bestseller
  • Advanced PPC strategy for established catalogs
  • Management of your ads on your behalf
  • That Amazon's algorithm won't change tomorrow

✓ What I will do

  • Set up your account and first campaign correctly
  • Teach you what the data actually means
  • Help you make informed decisions — not guesses
  • Give you a foundation you can build on yourself
  • Be honest when something isn't working
"Your book deserves to be found. I can't guarantee that ads will sell it — but I can guarantee that no ads means nobody's looking."
— Jeffrey "Jet" Holt, M.Ed. · eLearnGeek
Who This Is For

This isn't for everyone.
It might be for you.

Ads on Amazon™ is built for first-time and early-stage authors who want to understand what they're doing — not just hand money to Amazon and hope for the best.

📘

You just published

Your book is live on Amazon KDP and you want to make sure real readers can actually find it — not just your friends and family.

🔍

You tried ads and got confused

You logged into Amazon Ads once, saw a dashboard full of numbers, and immediately closed the tab. This session is for exactly that moment.

💡

You want to learn, not outsource

You're not looking for someone to run your ads for you — you want to understand the system well enough to run it yourself with confidence.

Before We Meet

A few things to have ready.

The more prepared you are, the more we can accomplish in the session. Here's what you'll need before we start.

Session Prerequisites
✓ At least one book live on Amazon KDP — even if it has zero sales yet
✓ Access to your KDP account — you'll need to log in during the session
✓ A basic understanding of who your reader is (we built this in the Book Starter Session)
✓ A daily budget in mind — even $1–3/day is enough to start learning

Not sure if you're ready? Reach out first — I'll tell you honestly.

Your Coach

Why Jet?

I'm not an Amazon Ads agency. I'm an instructional designer, OSHA trainer, and published author who figured out how to run ads on my own books — 9 published in the last year, 40+ manuscripts written.

I know exactly where first-time authors get stuck with Amazon Ads because I got stuck there too. I know what a new book's data looks like at two weeks, and I know what decisions make sense at that stage versus what can wait.

My job isn't to run your ads. My job is to teach you enough to run them yourself — confidently, without wasting money on guesswork.

  • M.Ed. in Career & Technical Education — Western Michigan University
  • 9 published books across multiple categories on Amazon KDP
  • Instructional designer with 20+ years in curriculum development
  • OSHA Outreach Trainer — General Industry & Construction
  • Founder of eLearnGeek — elearngeek.com
"I find the gap. I build the bridge. I get people across."

The gap between a published book and a book that gets found isn't talent — it's visibility. Amazon Ads is one bridge across that gap. I'll help you build it.

📣 Book Your Session Today

Your book is live.
Let's make sure people can find it.

Sessions are 1-on-1, by appointment. Limited availability each month.


$99
Tier 1 · 1 Session
$179
Tier 2 · 2 Sessions
$249
Tier 3 · 3 Sessions

Book Your Session

Not sure which tier? Start with Tier 1. You can always add more sessions later.